As a business owner, you will aim to find the most suitable option for your online store. There are many content systems that will allow the successful running and implementation of an online store, but which is best for your business goals? Magento is a widely used CMS platform for websites featuring an online store system. It’s a open source e-commerce platform that provides powerful tools, enabling the site owner to create and run their very own online store. Although not as popular as its rival WordPress, Magento still has a lot to offer e-commerce sites. Here are some benefits to building your online store through Magento.
Powerful Tools & Tons of Features
Magento tends to be a favourite amongst developers due to its powerful tools and all the latest features that come bundled up in the software platform. Among other things these features give developers the ability to save information of any number of e-commerce stores in a single admin dashboard.
Great for Search Engine Rankings
We all know SEO plays a vital part in attracting customers to websites and online stores. And as such requires some attention when creating your ecommerce site. Luckily Magento is one of the more popular SEO friendly platforms out there. It features built-in SEO components that makes setting up a solid SEO e-commerce website simple. Moreover, Magento will also give you access to analytics that assist you with targeting your key demographic.
Support & Regular Updates
One of the biggest benefits of using an open source platform is that it is constantly updated by developers with regular fixes and add on features. The online support network is full of valuable resources that are available to website owners and developers. With a number of growing Magento online support forums and communities you’re sure to find an answer to any question you may have. The great support provided to Magento site owners and developers is a key feature in using it for your online store, access to these resources will save you time and money fixing any problems that may arise.
As WordPress continues to dominate the CMS platform it's easy to forget about the other options available to website owners and developers. Magento still has a lot to offer e-commerce sites and the above are only 3 of many benefits it can contribute to your site. Contact the team at Conetix for more information on Magento Hosting.